This was a collaboration with Neal Stephenson and his platform Lamina1, which allows storytellers and creators to crowdfund from their community — almost like a Patreon for filmmakers and authors. He wanted us to develop a web game around his new novel.
We developed the game itself, produced the launch video, and created a full suite of marketing assets including illustration and graphic design. Everything was built to drive users from discovery to actually playing the game — no friction between awareness and engagement.
The launch saw over 10,000 daily active users onboard and play the game in the first week. From game development to launch video to marketing assets — the full pipeline delivered a seamless path from awareness to activation.
Book a 30-minute call and we'll create a custom video concept with storyboard — whether you hire us or not.
Get Your Free ConceptWe'll create a custom concept for your brand — yours to keep, no strings attached.
We'll learn about your brand and walk through your custom concept.