Brand Films

Brand films that feel like real films. Not corporate propaganda.

Your company has a story worth telling — but a 90-second corporate reel isn't going to do it justice. We create long-form brand films and documentary-style content that people actually choose to watch. Origin stories, mission pieces, founder narratives — built like cinema, not like marketing.

2M+
Views on a single project
8min
Avg. watch time on brand films
20+
Brands trust WithLore
72%
Avg. completion rate

Why most brand videos are unwatchable

Companies know they need to tell their story. But the vast majority of "brand videos" are self-congratulatory montages that nobody outside the C-suite will ever sit through. Here's what keeps going wrong:

//
Talking-head testimonial reels
Three employees on a white background saying how great it is to work there. Stock footage of handshakes. A logo sting at the end. This is not a brand film — it's a recruitment ad nobody asked for.
//
All mission, no story
You know your "why." But without narrative structure — characters, conflict, resolution — your mission statement is just text on screen with dramatic music. Purpose doesn't automatically equal compelling content.
//
Production houses that think corporate
Most video agencies default to the "corporate video" formula because it's safe, fast, and billable. They've never made anything that resembles actual filmmaking. You get a polished deliverable that nobody remembers.
//
Too expensive to justify
Traditional film production means six-figure budgets, 3-month timelines, and a prayer that it performs. When leadership asks for ROI on a brand film, nobody has a good answer. So it never gets made — or it gets made cheap and forgettable.

What a WithLore brand film includes

We approach brand films like filmmakers, not marketers. Every piece has a narrative throughline, visual identity, and emotional arc that earns the audience's time.

01
Story Development
We find the real story inside your company — the origin, the turning point, the tension. Not the sanitized version. The one that actually makes people feel something.
02
Script & Narrative Arc
Full screenplay-style script with acts, scenes, and emotional beats. We write it like a short film, not a marketing brief. You see the full vision before production starts.
03
Cinematic Production
3D environments, AI-cinematic sequences, character animation, motion design — whatever the story requires. Built to feel like something you'd watch on purpose, not skip.
04
Sound Design & Score
Custom sound design and music supervision that matches the emotional register of the film. Not royalty-free background music — intentional audio that carries the story.
05
Distribution Cuts
The full-length film plus social cuts, trailer versions, and platform-optimized edits for YouTube, LinkedIn, your website, and paid campaigns.
06
Premiere Strategy
Guidance on how to release the film for maximum impact — premiere events, teaser campaigns, social rollout, and earned media angles.

Built with lore

The honest comparison for brand films

Corporate Video HouseFilm Production Co.In-House TeamWithLore
Storytelling DepthSurface-levelStrongLimitedCinematic narrative arcs
Budget Required$10-30K$100K+Staff costFraction of film production
Timeline2-4 weeks3-6 monthsVariable2-4 weeks
Visual QualityTemplate-drivenCinematicVariableAI-cinematic, 3D, animation
Distribution SupportFile delivery onlyNot includedAd hocPremiere + platform strategy
Emotional ImpactForgettableWhen done rightRareBuilt into the process

Questions about brand films

A brand video is typically a 60-90 second overview of your company — mission statement, team clips, logo sting. A brand film is a narrative piece with characters, conflict, and resolution. It's longer (3-15 minutes), designed to be watched intentionally, and built to make people feel something real about your company. Think short film, not sizzle reel.
Typically 2-4 weeks from story development to final delivery. Our AI-accelerated pipeline handles the production-heavy lifting, so we spend more time on the creative and less time waiting on renders. For retainer clients, we can overlap phases and move faster.
Every company has a story — most just haven't found it yet. The story might be about a problem you're obsessed with solving, a future you're building toward, or a perspective your industry is missing. We interview your team, study your market, and find the narrative thread that makes people care. The "boring" companies often have the best hidden stories.
Brand films drive three things: watch time (people spending minutes, not seconds, with your brand), shareability (organic reach through people sending it to others), and brand recall (people remembering who you are months later). We also cut the film into social and ad formats, so you get direct-response assets from the same production. See our pricing for what's included.

Your company has a story. Let's actually tell it.

Book a call and we'll develop a brand film concept with narrative treatment for your company — free, no strings attached.

Get Your Free Concept

No pitch deck. No contracts. You keep the concept even if you don't work with us.