Social Video Production

Social Media Video Content for SaaS & Software

Your product is innovative. Your video content should be too. We make SaaS brands unforgettable.

The Challenge

Why SaaS companies struggle with video

SaaS is a competitive space where trust, clarity, and differentiation are everything. Most video content in the industry falls flat because it prioritizes features over story. Here's what we see:

Every product demo video looks identical — screen recordings with generic voiceover
Launch videos get buried in a sea of competitor content that all looks the same
Internal teams can't produce at the volume needed for growth-stage velocity
Agencies charge enterprise prices for startup-quality output and take 8 weeks
AI tools produce content that looks like it was made by AI tools

The Solution

What a great social video does for SaaS

Social video isn't about posting consistently. It's about posting content worth watching. We create social-native video content designed for each platform's algorithm and audience behavior — from LinkedIn thought leadership to TikTok hooks to YouTube essays. The goal isn't engagement metrics — it's building an audience that converts.

Build organic audience on LinkedIn, YouTube, TikTok, and Instagram
Create a content engine that generates leads without ad spend
Establish thought leadership that positions your brand as the category expert
Repurpose hero content into 10-20 social-native pieces
Feed your paid media with organic winners that already have social proof

Deliverables

What's included in your social video package

8-12 social videos per month (platform-native formats)
Platform-specific optimization (captions, aspect ratios, hooks)
Content calendar and scheduling recommendations
Repurposing system from hero content to social assets
Monthly performance analysis and content strategy adjustment

Comparison

WithLore vs. the alternatives

Approach	The Problem	WithLore Difference
DIY / Canva	Posting Canva slideshows and Loom clips isn't a social strategy. It's noise.	Cinematic, story-driven production
Traditional Agency	Traditional agencies don't understand TikTok. Or Reels. Or LinkedIn video. We do.	Agency quality at AI-accelerated speed
AI Tools	AI-generated social content has no personality. Personality is what builds audience.	AI-accelerated, human-directed creative

Our Process

How we create social videos for SaaS

Platform audit and competitor content analysis
Content pillar strategy aligned with business goals
Hook-first scripting for each platform's attention dynamics
Rapid production with brand consistency
Caption writing and thumbnail design
Distribution timing recommendations per platform

Start Your Project

Use Cases

How SaaS companies use video

Product launch and feature announcement videos that generate buzz
Demo videos that actually differentiate your product from competitors
Content marketing video for organic SEO and social growth
Paid acquisition creative that lowers CPA across Meta, LinkedIn, YouTube
Onboarding and education videos that reduce churn

Zero-Risk Offer

We'll build you a video concept. For free.

Book a 30-minute call. We'll create a custom social video concept with storyboard for your saas brand.

Get Your Free Concept

No pitch deck. No contracts. You keep the concept even if you don't work with us.

Social Media Video Content for SaaS & Software

Why SaaS companies struggle with video

What a great social video does for SaaS

What's included in your social video package

WithLore vs. the alternatives

How we create social videos for SaaS

How SaaS companies use video

We'll build you a video concept. For free.

What are you looking for?

What's your budget?

What's your timeline?

Where should we send your video concept?

Pick a time to chat